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For many of us, the way that the brain works is counter to our work-rest balance…

First — we often resist work.

Then — when we get settled enough (or nervous enough about a deadline!) — we finally get down to work.

And then — it takes us a while to get into flow…

Once we get into flow — we then become entranced. It feels natural (sometimes compelled) to keep going, which then leads to overwork…

You essentially become a victim of your momentum.

You’re like a large rock being pushed up…

The more years I’ve spent creating, the more I notice this counter-intuitive truth:

I am not a reliable judge of my own creative work.

Sometimes, I make something that I think is awesome…

…yet barely anyone likes it.

Other times, I simply say something that’s so obvious to me…

…yet people are amazed at its value.

Therefore, I’ve learned to simply publish more.

This increases the chance that I will stumble on an occasional gem.

The key is to let go of attachment to outcome.

Just ke…

Does authentic marketing just happen on its own? Not for most of us. What comes naturally for many people is to not take any action… to give into anxiety and fear of rejection.

Instead I encourage us to take conscious action to notice and practice what I call our “energy signature”. It's the heart of authentic marketing.

How I understand “energy signature”

Your “energy signature” is everything about you that resonates with your ideal viewer, reader, customer, client, or simply your i…

Nothing in my business is as important as being in a consistent rhythm of content creation.

It is how I get smarter in my field.

It’s how I develop the writings and videos that sometimes get shared, thereby allowing kindred spirits to find me.

More than anything else I do, creating content is how I give back.

I see it as my ministry and mission.

I wish for you a passion — in fact, an urgency — to create authentic content on a consistent basis.

​Your life lessons, expertise developed …