Blog
Understand Your Content Purpose. Choose Your Content Format.
An authentic business starts with authentic content.
Creating content will bring to you an initial audience. This then allows you to engage productively in the upcoming activities of Optimizing Offerings and Selling Honorably.
Separate your content & your selling, so that each activity can be engaged with more effectively. Yes, you may end up using some content to sell your services/products. However, to maintain the highest authenticity (which serves your business -- and your s…
Creating content will bring to you an initial audience. This then allows you to engage productively in the upcoming activities of Optimizing Offerings and Selling Honorably.
Separate your content & your selling, so that each activity can be engaged with more effectively. Yes, you may end up using some content to sell your services/products. However, to maintain the highest authenticity (which serves your business -- and your s…
Prioritizing Conscience over Money ... and Community over Marketing
Dear Heart-Based Entrepreneur,
These equations symbolize my aim (and continual challenge) in business... do you resonate? If so, I encourage you to comment below. Let's support one another in bringing more Wisdom to Entrepreneurship...
These equations symbolize my aim (and continual challenge) in business... do you resonate? If so, I encourage you to comment below. Let's support one another in bringing more Wisdom to Entrepreneurship...
CONSCIENCE > MONEY:
So much economic injustice, and environmental degradation, happens in large part when money is prioritized over conscience. It is especially clear in politics: the influence of money controls politicians, regardless of public co…
How to Build Trust & Credibility with Your Prospective Clients and in Your Industry
"If only more people knew about my work..."
You believe that you have a valuable service to offer. Many people can truly benefit from your knowledge and experience.
You would now like to get through all marketplace noise and clutter. Of course, you could use marketing gimmicks and tricky headlines. But that’s not what your spirit of service is calling you towards...
A better way is to work on building your trust and credibility in the market.
In this article, I share 4 primary…
You would now like to get through all marketplace noise and clutter. Of course, you could use marketing gimmicks and tricky headlines. But that’s not what your spirit of service is calling you towards...
A better way is to work on building your trust and credibility in the market.
In this article, I share 4 primary…